SEO Explained: Why is my website not showing up on Google?

Many people think that your new website will just pop up on Google when you search for your business keywords. However, this is sadly not the case. Google uses many different formulas to determine what sites appear at the top of their search rankings such as quality of the site, mobile friendly, XML site map, titles/tags, search options on your site and many other technical requirements.

Customer Spotlight: Seth Chastain of Central Valley Bulk Materials Inc., provides bulk bark and mulch distribution all throughout California. He works with nurseries, government highway beautification, housing developments and much more.  I finished his new website in March 2019 and we have been working on Search Engine Optimization (SEO) for the past year. This concept can be quite scary and confusing if you go it alone but it doesn't have to be.  I offer SEO Packages as standalone products, or as part of my monthly maintenance packages, starting at $99/month or $155/month (monthly maintenance clients).  He has been working with me for about a year now and I am very proud to show our improvement in SEO ranking.  Central Valley Bulk Materials Inc., now ranks #1 in multiple keyword searches (bulk bark distribution and central valley bulk bark) and on the first page for most keywords we researched and worked towards.  SEO is an on-going process and it changes day-to-day as Google's algorithm determines what sites have the most useful information and provide the best results.

#1 Google Ranking for Bulk Bark Distribution

Top 5 Strategies for Improving SEO

  • Set Up a FREE Google My Business Profile and Other Local Business Directories
  • Google Search Console + XML Sitemap
  • Google Analytics
  • Competitive Keyword Research: What are people looking up to get to your competitor's websites?
  • Use the researched keywords in your website, descriptions, alt image text, tags

Unfortunately, there is not one magic bullet that can get this done but it can be improved through various strategies.  Google's Algorithm changes over time as people start to figure out the quick fixes... They are kinda smart over there.

If you have questions about SEO or need help tracking usage of your site, please let me know. It's never too late to start tracking. Having a website is only the beginning.

I’m happy to discuss website design and development with you for your new business, updating your current/outdated website, maintaining and servicing your current website, or discussing options for SEO integration with your new or current website.

Feel free to contact me with any questions or a free consultation

Instagram and Facebook: @virtualashleyhart
559-285-6791

Should You Build Your Own Website or Have a Web Designer Do It?

As I web designer, I get this question a lot.  Why should I pay you to make me a website, when I can do it myself with an online program such as WIx, Weebly, WordPress.com or SquareSpace?

It boils down to the following 4 resources

  1. Time
  2. Technical Knowledge (or your interest to learn to code/learn a new program—see #1. Time)
  3. Design Skills (or your willingness to learn design--- see #1. Time)
  4. Money

Money is a valuable resource, but what is your time worth?

Time + Design Skills + Tech Skills + Money = Website

Most people lack one or more of these 4 resources and are not willing to use their time to learn design skills or tech skills.

Often time, many people focus on money and how much something costs, which doesn’t focus on the bigger picture.  Money is actually the most flexible option because your time is finite and what you choose to do with your time is finite.

I’m happy to discuss website design and development with you for your new business, updating your current/outdated website, or maintaining and servicing your current website.

Feel free to contact me with any questions or a free consultation

Instagram and Facebook: @virtualashleyhart
559-285-6791

How a Virtual Assistant Can Help Your Business (And Your Sanity)?

Good company in a journey makes the way seem shorter. — Izaak Walton

You can do it all, you can be everything to everyone, you don’t need a break.  Those are the things that society is telling us and we are falling victim to it in large numbers through burnout, diabetes, one too many drinks every night, and parenting our children with iPads.

I want to provide a customized solution to your overworked life so that you can get back to the reason you are here in the first place; enjoying your life.  I went on my own journey of living life feeling overworked, exhausted and underpaid, which led me to want to live my life differently.

You don’t have to do it all, you don’t have to be everything to everyone.  You can delegate tasks and continue to grow your business or organization, while having time for the things and people you love and being present for your life.  These are not mutually exclusive, but can happen simultaneously.

Breathe and delegate, so you can be present for your life. 

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This could be the view from your next vacation.  When was the last time you even took a day off?

If you are new to Virtual Assistants, see my post titled 3 Tips for Hiring A Great Virtual Assistant.  Feel free to contact me with any questions, virtualashleyhart@gmail.com